We publish special promotions, pricing promises, brand name and various other messages on the internet to help consumers find our web sites. To determine which method is most effective, a cookie is used to capture which method was used to find our web site. The information included in the cookie is limited to only the message identifier.
Pixel tags and cookies are used in those email messages and on our website to help us measure the effectiveness of our advertising, how our visitors use our site and to enable us to provide more focused and subsequent email marketing communications to you.
At Best Auto Solutions, our site may also gather information about which areas of our site receive the most visits and user visit history. This is done by the placement of a cookie on your computer. Additionally, we send site metrics information to a third-party service provider using cookies and web beacons, who then aggregates the captured data. The type of data captured includes; search engine referral, traffic driven by ad banners or other online promotions, how visitors navigate around the site, and the most popular pages. We also track technical information, such as the browser version and operating system of visitors, to deliver a better site design for our visitors. The data is analyzed, generating several different types of reports showing different views on the data collected. We do not capture any information about any individual's use of the site - rather only aggregate data is captured. Our third-party metrics provider is obligated to strict confidentiality restrictions and is not permitted to sell or use our dealer’s aggregate site data for any purpose other than for providing us with the metrics information. We do not share, sell or provide any of this aggregate data with outside companies, with the exception noted above. Furthermore, we do not track where you go on the Internet.